Blogging & Blogger Relations October 28, 2008
Posted by sgdavis6439 in Responses.Tags: 50 step process, blogosphere, case study, corporate
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Needless to say, all of these blogs were full of extremely helpful information regarding how to start blogs, how we should go about blogging, how we can improve our blogs, how we can improve our status in the blogosphere, how to be successful in blogging, etc. Out of all of the posts I found three particularly appealing: David Meerman Scott’s “5 Corporate Blogging Mistakes and How to Avoid Them,” Chris Brogan’s “50 Ways to Take Your Blog to the Next Level,” and my favorite, PRSquared’s “Blogger Relations Case Study: Mommybloggers.“ I enjoyed Scott’s blog because it provided helpful insight on how to successfully go about getting involved in the blogosphere, starting your own blog, and what you need to do in order to be successful at the corporate level once you have a blog. Brogan’s post detailed a well delivered 50 step process by which providing clearly delivered messages, a visually appealing site, thoughfully written posts, and well-promoted blog, you can successfully build business and take your blog to the next level. Lastly, I found the case study of “Mommybloggers” to be extremely interesting. The methods used to reach a new target market were planned and executed very well, which was proved by the overall success of the NEAT Receipts Scanners among the previously untapped market of mothers.
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